Never Miss a Chance to Do the Most Good

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Never Miss a Chance to Do the Most Good

Please enter your name, email and zip code below to sign up!

Please enter your first name
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Never Miss a Chance to Do the Most Good

Please enter your name, email and zip code below to sign up!

Please enter your first name
Please enter your last name
Please enter a valid email address
Please enter a valid zip code

Never Miss a Chance to Do the Most Good

Please enter your name, email and zip code below to sign up!

Please enter your first name
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Doing the Most Good Luncheon Image

Doing the Most Good Luncheon

An annual opportunity for community members to raise vital funds and awareness to support our North Texas neighbors in need.

Purchase Tickets

Tickets are on Sale Now for The Salvation Army of North Texas’ annual Doing the Most Good Luncheon on November 11, 2025

This Veterans Day, The Salvation Army of North Texas is hosting the Doing the Most Good Luncheon at the Hilton Anatole from 12 - 1:30 p.m. This year, Luncheon Chairs Sheree and Rick Davis are delighted to host Steve Reinemund, former Chairman and CEO of PepsiCo, as the keynote speaker. Get your tickets and tables now!

The generosity of attendees and donors at events like the Doing the Most Good Luncheon helps The Salvation Army of North Texas support all those combatting poverty, addiction, and homelessness in Dallas, Tarrant and Ellis, Denton and Collin, and Rockwall counties all year long. Proceeds from the fundraising event help us raise vital funds and awareness to support our neighbors in need.

 

 

Steve Reinemund

Steve Reinemund had a long career with PepsiCo serving as President and CEO of Pizza Hut,  President and CEO of Frito-Lay,  President and COO of PepsiCo  and then Chairman and CEO. After retiring from PepsiCo Steve served as Dean of the Wake Forest School of Business.

Steve is currently a member of the Board of Directors of Vertiv and McGraw Hill. He has previously served on the boards of American Express, Chick-Fil-A, Exxon, Johnson & Johnson, Marriott and Walmart. Steve is currently on the Board of the United States Naval Academy Foundation and previously served as Chairman of the National Salvation Army Advisory Board and Chairman of the Board of Corporate Advisors of the National Council of La Raza (now UnidosUS).

Steve graduated from the United States Naval Academy in 1970 and was a Captain in the United States Marine Corps. He earned an MBA from the University of Virginia. Steve and his wife, Gail, have been married for 50 years and they enjoy spending time with their children and grandchildren.